Beyoncé, “Where Is Your Park?”
Topshop Opera Lane is one of the stores selected to carry Ivy Park – the new activewear and athleisure brand co-founded by Beyoncé. Available in Opera Lane from Thursday April 14 the collection mixes high performance technical sportswear with fashion-led casualwear. The aim of the Ivy Park collection is to empower women through sport – no matter what your sporting ability or body shape. The collection centres on a core of sports staples: leggings in three rises, crop tops, drop arm tees, sweatshirts and technical jackets. All products can be mixed to create your own personal sportswear uniform.
This short video is inspiring and shares Beyonce’s mental determination to succeed through hard work and discipline. Watch it here… http://bit.ly/1Vqx29y and get ready to run to the front of the queue on Thursday morning.